Privacy Policy

This privacy policy explains how 10 Fast Feet Ltd (trading as ElectrolytesFX) collects, uses and protects your personal data when you visit electrolytesfx.com or place an order with us.

We are the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Our company number is 14970704 and our registered address is Unit 28, Ellough Industrial Estates, Benacre Road, Ellough, Beccles, NR34 7TD.

If you have any questions about how we handle your data, contact us at electrolytesfx@gmail.com.

1. What personal data we collect

We may collect and process the following categories of personal data:

• Identity data: your name

• Contact data: email address, postal address, telephone number

• Transaction data: details of purchases you make, payment amounts and refunds

• Technical data: IP address, browser type and version, time zone, browser plug-in types, operating system and platform, and other technology on the devices you use to access the website

• Usage data: information about how you use the website

• Marketing preferences: your preferences in receiving marketing communications from us

We do not collect any special category data (such as health data, racial or ethnic origin, or political opinions). We do not store full payment card numbers. Payment transactions are processed by our third-party payment processor.

2. How we collect personal data

We collect personal data directly from you when you place an order, create an account, contact us by email, sign up to receive marketing emails, or complete a form on the website. We also collect technical and usage data automatically via cookies and similar technologies when you browse the website.

3. Legal basis for processing

Under the UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following:

• Contract: processing is necessary to fulfil your order, process payment and arrange delivery

• Legal obligation: where we are required to retain records under UK tax or accounting law

• Legitimate interests: to operate and improve our website, prevent fraud, and maintain records of our customer relationships, provided these are not overridden by your rights

• Consent: to send you marketing emails, where you have opted in. You can withdraw consent at any time.

4. How we use your personal data

We use your personal data for the following purposes:

• To process and fulfil your orders, including payment and delivery

• To send you order confirmations, dispatch notifications and other transactional communications

• To respond to your enquiries and provide customer support

• To send marketing emails where you have given consent, including news about products and offers

• To improve our website and understand how customers use it

• To detect and prevent fraud

• To comply with our legal and regulatory obligations

5. Who we share your data with

We do not sell your personal data. We may share it with the following categories of third parties where necessary:

• Payment processors, to handle transactions securely

• Delivery and courier companies, to fulfil your order

• Email service providers, to send transactional and marketing emails

• Website analytics providers (such as Google Analytics), to help us understand website usage

• HMRC and other regulatory bodies, where we are legally required to do so

All third parties we work with are required to handle your data securely and only for the purposes for which it is shared. Where third parties are located outside the UK, we ensure appropriate safeguards are in place in line with UK GDPR requirements.

6. Data retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected. Order and transaction records are kept for 6 years in line with HMRC requirements. Marketing consent records are kept until you withdraw consent. Technical and usage data is typically retained for no more than 26 months.

7. Your rights

Under the UK GDPR you have the following rights in relation to your personal data:

• Right of access: to request a copy of the personal data we hold about you

• Right to rectification: to request that we correct inaccurate or incomplete data

• Right to erasure: to request deletion of your personal data in certain circumstances

• Right to restrict processing: to request that we limit how we use your data in certain circumstances

• Right to data portability: to receive your data in a structured, machine-readable format

• Right to object: to object to processing based on legitimate interests or for direct marketing

• Rights relating to automated decision-making: we do not use automated decision-making or profiling

To exercise any of these rights, email electrolytesfx@gmail.com. We will respond within one calendar month. We may need to verify your identity before processing your request.

If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

8. Data security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or destruction. However, no internet transmission is completely secure and we cannot guarantee the absolute security of data transmitted to our website.

9. Marketing communications

We will only send you marketing emails if you have opted in. You can unsubscribe at any time by clicking the unsubscribe link in any marketing email or by contacting us at electrolytesfx@gmail.com. Unsubscribing from marketing does not affect the delivery of transactional emails relating to your orders.

10. Cookies

We use cookies on this website. See our Cookie Policy for full details.

11. Changes to this policy

We may update this policy from time to time. When we make material changes, we will update the date at the top of this page. We encourage you to review this policy periodically.